Hailey Bieber Wore the Brand-New $98 Levi’s Jeans That’ll Sell Out ASAP


There aren’t many clothing items that both my dad and I own, but that’s just how iconic and versatile Levi’s 501 jeans are. The closet staple has been beloved since 1873—no, that’s not a typo. But now the brand is launching a newly revamped style called the 501 ’90s jeans and I have a feeling they’ll also be a huge hit.

As you already guessed, the jeans are inspired by the 1990s, “when celebrities and style icons famously wore their 501s a bit looser, with a relaxed, slouchy vibe,” Levi’s said in a statement. None other than Hailey Bieber fronts the campaign for the jeans, which launched on December 1 and are bound to sell out lickety-split. Scroll down to see them on Bieber and shop the $98 jeans for yourself. 

 



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